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The purchase of the music CD Lift Up: Artists and Authors Unite to Feed America’s Hungry Children contributes to food relief services.

For more than 60 years, independent and chain Christian retail stores have represented the crossroads of faith and community for all denominations and walks of life. Also a safe haven for Christian consumers, these wholesome, family-friendly environments provide the best selection of the highest quality products in the Christian market.

It’s in honor of these retailers’ steadfast commitment to create a store culture of dependability and outstanding customer service that we celebrate Christian Store Week.

Visit the official Christian Store Week website.

Contact Somersault (@smrsault) to help you reach the Christian store market with your brand message.

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And be sure to bookmark and use daily the SomersaultNOW online dashboard.

A report by Laura Hazard Owen (@laurahazardowen) for paidContent (@paidContent) says, “On Demand Books, the company behind the Espresso Book Machine (@espressobook), and Kodak (@kodakCB) are partnering to add print-on-demand technology to Kodak Picture Kiosks (@KodakKiosks) [of which there are 105,000 nationwide]. That means consumers will be able to print paperback photo books, self-published books, and the seven million backlist and public domain titles in On Demand’s catalog from retail chains such as CVS (@CVSCaremarkFYI).”

Read the paidContent article.

About 30 Espresso Book Machines are installed in stores around the US, with 30 more being readied for installation.

HarperCollinsPublishers (@HarperCollins) says it will make about 5,000 current paperbacks available through the Espresso Book Machine.

Read The Wall Street Journal article.

On Demand also announced a partnership with ReaderLink (@Readerlink), which distributes books to grocery stores, drugstores, mass market and club stores, to make more titles available through the Kodak Picture Kiosks.

“We envision an integrated solution that can substantially redefine the publishing industry and bring exciting new solutions to customers," says Dane Neller, CEO of On Demand Books.

Read the news release.

But according to USA TODAY (@usatodaytech), "this all comes with one huge catch — Kodak is in the midst of selling its photo kiosk business as part of its Chapter 11 bankruptcy."

Neller said the Kodak agreement, though announced [Sept. 12], was signed before the Rochester printing and imaging company announced last month it had decided to sell a set of businesses that include its photo kiosks, document scanners and still camera film operations. He said On Demand's hope is that whatever company buys Kodak's kiosk operations would also continue the Espresso arrangement.

Read the USA TODAY article.

See our previous blogposts “Mardel Acquires Espresso Book Machine” and “3D Printing a Gun.”

Contact Somersault (@smrsault) to help you navigate the fast-changing world of book publishing.

Get our blogposts delivered into your email inbox.

And be sure to bookmark and use daily the SomersaultNOW online dashboard.

New findings from a Nielsen (@NielsenWire) online survey of respondents from 56 countries:

·         Nearly half (49%) have purchased a product online.

·         46% have used social media to help make purchase decisions.

·         37% purchase from online-only stores most frequently.

·         1 in 5 global respondents plan to purchase electronic books and digital newspaper and magazine subscriptions in the next 3 to 6 months.

·         The online purchase intent of hard copy books and physical subscriptions declined from 44% in 2010 to 33% this year.

·         Categories with growing global purchase intent include computer/game software (+18%), entertainment tickets (+10%), computer/game hardware (+6%), video/music production (+5%), cars/motorcycle and accessories (+4%) and apparel/accessories/shoes/jewelry (+1%).

·         More than one-quarter (26%) of global respondents plan to purchase food and beverage products via an online connected device in the next 3 to 6 months — a jump from 18% reported in 2010.

Also see the Infographic “The Pre-Purchase Habits of Shoppers” and our previous blogposts, “Why Shopping Will Never Be the Same” and “Tablets Change Shopping, Media Habits.”

Contact Somersault (@smrsault) to help digitally publish and market your content.

Get our blogposts delivered into your email inbox.

And be sure to bookmark and use daily the SomersaultNOW online dashboard.

The Infographic is by Milo (@miloshopping). Enlarge it.

This article by USA TODAY (@USATODAYtech)  tech reporter Jon Swartz (@jswartz) has implications for the future of bookstore retailers. Swartz writes, “The convergence of smartphone technology, social-media data, and futuristic technology such as 3-D printers is changing the face of retail in a way that experts across the industry say will upend the bricks-and-mortar model in a matter of a few years.”

"The next five years will bring more change to retail than the last 100 years," says Cyriac Roeding, CEO of Shopkick, a location-based shopping app available at Macy's, Target, and other top retailers.

Within 10 years, retail as we know it will be unrecognizable, says Kevin Sterneckert, a Gartner analyst who follows retail technology. Big-box stores such as Office Depot, Old Navy, and Best Buy will shrink to become test centers for online purchases. Retail stores will be there for a "touch and feel" experience only, with no actual sales. Stores won't stock any merchandise; it'll be shipped to you. This will help them stay competitive with online-only retailers, Sterneckert says.

Read this in full.

Below is a slide deck summary of psfk’s (@PSFK) report, The Future of Retail.

Also read about the possibility of Google providing same-day delivery and what IKEA is doing with Augmented Reality.

See our other blogposts tagged “Retail.”

Contact Somersault (@smrsault) to help you navigate the revolutionary changes occurring in the world of books.

And be sure to bookmark and use daily the SomersaultNOW online dashboard.

New York-based start-up Zola Books (@zolabooks) is planning to replace the Google eBooks re-seller progam (to end in January; originally embraced by the American Booksellers Association), as the ecommerce platform of choice for independent bookstores selling ebooks.

According to Digital Book World (@DigiBookWorld), “Zola will offer readers a social e-reader and bookstore, independent bookstores a new place to sell ebooks, and publishers another storefront to display their wares. When it launches to the public on September 19, the company plans to make a splash, offering readers a sizable selection of ebooks, including titles that will only be available on Zola.”

The plan is to offer a selling experience for independent bookstores that is easier, more attractive and more profitable than Google eBooks was.

Zola allows each independent bookstore to create its own storefront that it curates with titles it thinks its readers will like. Each bookseller is responsible for marketing their storefront but the proceeds could be worth it. Zola will pay independent bookstores 60% of net proceeds from every sale.

With Zola, publishers get a straight 70% of every sale and then Zola and its partners split the rest after paying a 4% credit card transaction fee....

In addition to providing a storefront for bookstores, Zola is providing pages for publishers, book reviewers and influential bloggers. Books sold through those pages will net whoever maintains the page an affiliate commission, which will vary in size depending on who or what the affiliate is. Each storefront comes with tools that allow for simple integration with all major social platforms so pages can be kept up-to-date by tweeting.

Read this in full.

Tech Crunch (@TechCrunch) reports, “The company’s Zola Social Reader will work on the Kindle Fire, Nook, and iPad. Zola Books will make both native apps as well as HTML5 apps available for its readers.”

Given the controversy surrounding ebook pricing right now, the company has decided to hold off from selling books until the publishers and the US Department of Justice have settled their current issues. Zola Books plans to use an agency model for selling books, meaning it will give authors and/or publishers full control over the pricing of content their are publishing exclusively on the site. By the time it launches publicly, the company expects to have every publisher on board. Exclusive content on the site will be offered DRM free.

Read this in full.

Contact Somersault (@smrsault) to help you publish and market ebooks and pbooks, as well as stay current with the quickly changing digital publishing world.

And be sure to bookmark and use daily the SomersaultNOW online dashboard.

Christian Retailing (@ChristianRetail) reports on CBA-commissioned research by the Barna Group (@barnagroup) that Christians are using computer tablets and e-readers at a faster pace than most consumers.

Barna President David Kinnaman (@davidkinnaman) summarized the findings of The Rise of E-Reading: What Digital Content Means for Customer Loyalty, Products, and Retailing study in a video presentation July 15 during the opening general session of the International Christian Retail Show (@ICRShow) (#ICRS) in Orlando, Fla.

The study shows that

·         44% of pastors

·         30% of Christian store shoppers

·         25% of practicing Catholics all report they own a mobile tablet device or e-reader, compared to 18% of shoppers who don't visit Christian stores.

Also, the most popular device is the iPad — 44% of tablet-owning Christian store shoppers.

And nearly 70% of Christian store shoppers said they would definitely or probably buy an ebook or digital download from a Christian store.

Read this in full.

Also see our previous blogpost, “Family Christian Stores Now Selling Its Own Tablet,” and our other posts about tablets.

Contact Somersault (@smrsault) to help you publish and market pbooks and ebooks.

And be sure to bookmark and use daily the SomersaultNOW online dashboard, created specifically for publishing and marketing executives.

According to MediaPost’s (@MediaPost) Online Media Daily, the spread of connected PCs, smartphones, and tablets has altered how people consume media and make purchases. So says a new study by mobile ad network InMobi (@inmobi) and Mobext, the mobile marketing arm of Havas Digital (@HavasDigital). Among the highlights:

·         Tablet use has risen quickly to 29.5 million US users, 11% of the total US population.

·         Over 60% of US tablet owners spend at least 30 minutes each day accessing media content on their tablets and 52% use a tablet to fill what previously would have been “dead time.”

·         After buying a tablet, 29% of tablet owners say they stopped surfing the Internet via their PC and/or laptop.

·         Nearly half of tablet owners — 48% — agree that tablets’ appealing design and accessibility make it is easier to access media content than on a PC or laptop.

·         When it comes to shopping, 22% of tablet users say they've shopped less in physical stores since purchasing a tablet and more than half (55%) make purchases on their device in an average month.

·         Tablet use peaks at home in the evening between 6 pm and midnight for most owners.

·         Regarding considered purchases, 55% of tablet owners say they first learn about the product on their tablet, 53% actively evaluate the product, and 58% follow through with purchasing those goods on their tablet.

Read this in full.

Read the press release.

Also see our previous blogpost, “Tablets Fuel New Habits.”

Contact Somersault (@smrsault) to help you maximize your brand’s content for the digital landscape.

And be sure to bookmark and use daily the SomersaultNOW online dashboard.

As reported in the study Demystifying Social Media (#mcksocial) by Roxane Divol (@rdivol), David Edelman (@davidedelman), and Hugo Sarrazin (@HugoSarrazin) in McKinsey Quarterly (@McKQuarterly) (YouTube channel), brand owners seeking to make the most of social media must learn to “monitor,” “respond,” “amplify,” and “lead” on these sites.

·         Monitoring brand buzz is the core function of social media as it applies throughout the purchasing decision journey.

·         Responding to positive and negative comments is crucial for brand protection. “No response can be quick enough, and the ability to act rapidly requires the constant, proactive monitoring of social media—on weekends too. By responding rapidly, transparently, and honestly, companies can positively influence consumer sentiment and behavior.”

·         Amplification involves designing marketing activities to have an inherently social motivator that spurs broader engagement and sharing. It means offering experiences that customers will feel great about sharing, because they gain a badge of honor by publicizing content that piques the interest of others.

·         The fourth role of social media is to “lead” and encourage behavior change.

Read this in full.

Another study says the quality of customer service offered by US brands on social media strongly influences buying habits. The 2012 American Express Global Customer Service Barometer says the average person using social media to get customer service is subsequently willing to spend 21% extra on a brand if the service is “excellent.”

Contact Somersault (@smrsault) to help you effectively market your brand, both online and offline.

And be sure to bookmark and use daily the SomersaultNOW online dashboard; especially the Branding and Marketing/PR tabs.

Consumers who own tablets are adopting new communications habits, but are also making fewer visits to stores, according to multimarket research.

InMobi (@inmobi), the mobile advertising network, and Mobext (@mobext), the agency run by Havas, polled 8,400 people in India, France, South Korea, the UK, and US, finding 69% of tablet owners shopped via the devices in the 30 days before the survey.

·         Over 20% of tablet early adopters claim to have made less trips to brick-and-mortar stores after obtaining the device. A third of people yet to own such an appliance hope to buy one in the next 6 months.

·         61% of the existing tablet community says this channel plays a key role in building brand awareness when used at home, as do 58% for "active evaluation," and 63% for completing transactions.

·         58% of people with an iPad or similar offering access content - and especially rich media - in short bursts throughout the day, as do 56% of their smartphone counterparts.

·         72% watch TV and use their slate simultaneously; 20% spend more time in front of the television having bought a tablet.

·         51% of tablet owners say using it fills "dead time;" 49% share it with family members.

·         44% "would not want to be separated" from their tablet.

·         42% say tablets have "revolutionized" the way they communicate with friends and colleagues.

·         Tablet users shop more on their device than PC and smartphone users.

Read this in full.

Read the news release.

Contact Somersault (@smrsault) to help you publish your content for tablets.

And be sure to bookmark and use daily the SomersaultNOW online dashboard.