Interested in a free website that collects in one location the links and RSS article and news feeds from more than 300 media sources written for publishing, editing, and marketing professionals, and provides multiple services for monitoring a brand’s online word-of-mouth? Created by international publishing strategy and services agency Somersault Group™ (http://somersaultgroup.com) especially for publishing executives and content creators, the SomersaultNOW dashboard (http://netvibes.com/somersault) is intended to be used as an Internet start-up page, browser homepage, bookmarked favorite, or mobile portal.
You can use the dashboard as is, or customize it for your personal needs by registering a free account with Netvibes.
==> If you find this free online dashboard useful, please tell others about it on your blog, in your tweets, on your Facebook updates, by email, etc. Please include the hashtag #SomersaultNOW in your tweets. Here's a suggested tweet you may want to use: Check out the new #SomersaultNOW free Web dashboard created for #publishing & #marketing professionals http://bit.ly/fLYNYe .<==
The site contains news feeds and links divided into 10 tabbed categories: Publishing, Editing, Innovation, Leadership, Branding, Marketing/PR, Social Media/Word-of-Mouth, Research, Futurist News, and Religion News. Two additional tabbed sections consist of resources to assist users who want to monitor their brands’ current online and social media buzz, and selected links to publishing and marketing content designed to be read on mobile devices using Wi-Fi connections.
Among the daily RSS feeds on the SomersaultNOW dashboard are those from such media as Publishers Weekly, The New York Times bestseller lists, Shelf Awareness, American Booksellers Association, CBA bestseller lists, ECPA, The Association of American Publishers, Digital Book World, mediabistro.com, and Seth Godin’s blog. Direct links are included to websites like BookWire.com, Chicago Manual of Style Online, andCommon Errors in English Usage. The dashboard even has the daily edition of the Dilbert comic strip, and words-of-the-day from Oxford English Dictionary, Dictionary.com, and Merriam-Webster Dictionary.
The dashboard’s “Monitor Your Brand” tab offers the ability to conduct real-time Twitter searches as well as back-tweet and hashtag searches, Addict-o-matic and BoardTracker searches, image and video searches, and services including MonitorThis, Social Media Fire Hose, Google Alerts, and TweetBeep.
“We created the SomersaultNOW dashboard to help users leverage the swiftly shifting landscape of today’s publishing world by staying informed about it,” says Jonathan Petersen, Somersault’s social media evangelist. “Our dashboard assembles quickly accessible collective knowledge in one convenient place.”
Somersault Group™ (Somersault™) is a partner-managed LLC with offices in downtown Grand Rapids, Michigan. The company’s purpose is to enable publishers, agents, ministry organizations, and Christian authors to quickly leverage rapid changes in communication technology, emphasize excellence in branding and marketing communication for an author’s business development, and extend the highest editorial standards to achieve the goal of helping people experience God’s kingdom. Somersault’s mission statement: to change lives by connecting inspirational content creators with readers using exceptional creativity, right-now technology, and old-fashioned personal care. For more information, visit somersaultgroup.com.