Libraries See Opening as Bookstores Close

This article in The New York Times (@NYTNational) says, “As librarians across the nation struggle with the task of redefining their roles and responsibilities in a digital age, many public libraries are seeing an opportunity to fill the void created by the loss of traditional bookstores. They are increasingly adapting their collections and services based on the demands of library patrons, whom they now call customers.”

“A library has limited shelf space, so you almost have to think of it as a store, and stock it with the things that people want,” said Jason Kuhl, the executive director of the Arlington Heights Memorial Library. Renovations will turn part of the library’s first floor into an area resembling a bookshop that officials are calling the Marketplace, with cozy seating, vending machines and, above all, an abundance of best sellers....

Today’s libraries are reinventing themselves as vibrant town squares, showcasing the latest best sellers, lending Kindles loaded with ebooks, and offering grass-roots technology training centers. Faced with the need to compete for shrinking municipal finances, libraries are determined to prove they can respond as quickly to the needs of the taxpayers as the police and fire department can.

While print books, both fiction and nonfiction, still make up the bulk of most library collections — ebooks amount to less than 2% of many collections in part because some publishers limit their availability at libraries — building renovation plans rarely include expanding shelf space for print products. Instead, many libraries are culling their collections and adapting floor plans to accommodate technology training programs, as well as mini-conference rooms that offer private, quiet spaces frequently requested by self-employed consultants meeting with clients, as well as teenagers needing space to huddle over group projects....

Read this in full.

A report by the Pew Internet & American Life Project (@pewinternet) says that 13% of 16-year-olds and older have visited library websites or otherwise accessed library services by mobile device; double from an earlier survey in 2009. Those who are most likely to have connected to a library site include parents of minor children, women, and those with at least some college education.

Read this in full.

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Ebook Reading Jumps; Print Book Reading Declines

According to research by the Pew Internet & American Life Project (@pewinternet), the population of ebook readers is growing.

In the past year, the number of those who read ebooks increased from 16% of all Americans ages 16 and older to 23%. At the same time, the number of those who read printed books in the previous 12 months fell from 72% of the population ages 16 and older to 67%.

Overall, the number of book readers in late 2012 was 75% of the population ages 16 and older, a small and statistically insignificant decline from 78% in late 2011.

The move toward ebook reading coincides with an increase in ownership of electronic book reading devices. In all, the number of owners of either a tablet computer or e-book reading device such as a Kindle or Nook grew from 18% in late 2011 to 33% in late 2012.

Read this in full.

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Ebooks Destroying Traditional Publishing? The Story's Not That Simple

 

NPR reporter Zoe Chace (@zchace) says conventional wisdom about publishing is that ebooks are destroying the business model.

People expect them to be cheaper than physical books, and that drives down prices. But the story's not that simple. For one thing, digital publishers have the same problem that record labels do: piracy. And there's just not the same stigma attached to pirating an ebook as there is to holding up a Barnes & Noble.

It turns out, though, that some publishers are doing pretty well despite the piracy problem.

Read this in full.

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Self-Publishing: No Longer Just A Vanity Project

 

On NPR Books (@nprbooks), correspondent Lynn Neary explains how self-publishing, once considered to have a negative connotation, has now become a legitimate endeavor.

Read the transcript in full.

The Wall Street Journal similarly covered the topic in its article, “’Vanity’ Press Goes Digital.” And read The Globe and Mail's "Goodbye vanity: Self-publishing goes mainstream."

Also see our previous blogpost, “Guy Kawasaki's New Self-Publishing Instruction Book,” and others in our Self-Publishing archive.

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Brilliance Audio Enters Print and Ebook Market with New Inspiration Imprint

Publishers Weekly (@PublishersWkly) reports that “another audiobook publisher is getting into the print and ebook business.”

Brilliance Audio, a division of Amazon (@amazon), will begin publishing hardcover, trade paperbacks, and ebook originals next year under the Grand Harbor Press inspiration imprint. Grand Harbor will focus on self-help and inspirational categories, and will release 10 titles in its first year.

An Amazon spokesperson said Brilliance is expanding its portfolio because readers are looking to a variety of formats for new works, and "we found the best way to serve our customers is to take the comprehensive approach of being a full-service publisher."

Earlier this year, Tantor Audio (@TantorAudio) began publishing print books and ebooks to accompany its audiobooks.

Grand Harbor Press’s tagline is “Be inspired. Be enlightened. Be happy.”

Read this in full.

It will be interesting to see if booksellers will stock titles by Grand Harbor Press.

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'Myeebo' Tablet Launched for Christian Market

Christian Retailing (@ChristianRetail) reports that ACM Digital, Inc., has launched "Myeebo" (@MYeebo) tablet and apps, described as the first digital device and service to provide "all categories of downloadable Christian entertainment," including ebooks, music, audiobooks, and movies.

David Amster, chief innovation officer of ACM, says, "Our objective is threefold: provide independent Christian retailers with a solid digital service to give them a competitive edge with Amazon, Barnes & Noble and Apple; significantly improve the online browsing and discovery experience for ebooks and music; and create a way for retailers to partner with churches."

Amster says, so far, 125 retailers have signed up to offer Myeebo, including Berean Christian Stores (@BereanChristian), Lighthouse Christian Supply, Logos Christian Bookstore, and Bible Gift Shop. In the first quarter of 2013, ACM Digital plans to add another 75 stores.

The name Myeebo is a derivative of the words “my,” “electronic,” and “books.” The tablet’s suggested retail price is $179. It includes an 8-inch touch screen with features not available on the Kindle Fire and Nook Tablet.

Read this in full.

In November, Family Christian (@FCstores) announced it was discontinuing its own ebook tablet, edifi, which had just launched in June. FCS is now selling Kobo (@kobo) e-readers.

Contact Somersault (@smrsault) to help you publish and market your ebooks and pbooks.

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Infographic: Ebooks & Print Books Can Coexist

E-books Infographic

Above Infographic (click to enlarge) is by TeachingDegree.org.

But for a contrasting viewpoint, read Futurebook's (@TheFutureBook) "Print and Ebooks Cannot Co-Exist After All" by Adam Juniper.

Also see our previous blogposts, "Infographic: How Ebooks are Reshaping Publishing," "BISG Report: More Ebook Buyers Buying Print Books," and "Books vs Ebooks."

Contact Somersault (@smrsault) to help you publish and market your ebooks and pbooks.

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Guy Kawasaki's New Self-Publishing Instruction Book

Somersault was given early review access to Guy Kawasaki (@GuyKawasaki) and Shawn Welch’s (@shawnwelch) forthcoming 324-page book APE: Author, Publisher, Entrepreneur — How to Publish a Book (Nononina Press, 2012, ISBN 978-0-9885231-1-1, Kindle edition).

In describing their work, Kawasaki and Welch have coined the term “artisanal publishing,” which they say consists of “writers who love their craft and who control every aspect of the process from beginning to end. In this new approach, writers are no longer at the mercy of large, traditional publishers, and readers will have more books to read.” Kawaski says,

In 2011 the publisher of one of my books, Enchantment, could not fill an order for 500 ebook copies of the book. Because of this experience, I self-published my next book, What the Plus!, and learned first-hand that self-publishing is a complex, confusing, and idiosyncratic process. As Steve Jobs said, “There must be a better way.”

With Shawn Welch, a tech wizard, I wrote APE to help people take control of their writing careers.

Among the chapter titles are:

·         Tools for Writers

·         How to Write Your Book

·         How to Finance Your Book

·         How to Avoid the Self-Published Look

·         Understanding Book Distribution

·         How to Convert Your File

·         How to Price Your Book

·         How to Guerrilla-Market Your Book

Kawasaki and Welch have done a huge service for hesitant or nervous authors who want to self-publish (they've also lobbed a huge salvo into the ramparts of traditional publishers already agitated over the revolutionary changes occurring in the industry). The book is packed with helpful, practical advice and direct links to important online sources (the only thing missing is a link to the wealth of publishing and marketing information at SomersaultNOW ). Also check out the Kindle/iBookstore/Nook/Google Play/Kobo Royalty Calculator on the book's website.

If you want to become an expert at self-publishing, buy APE.

If you want experts to help you publish and market your book, contact us (@smrsault).

Also see our blogposts, "Self-Publishing a Book: 25 Things You Need to Know" and "Free iBook Targets New Writers, Missionaries, Christian Journalists," and others tagged "Self-Publishing."

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Tablets Gain on Dedicated E-Readers, Says New BISG Study

Kindle Fire users read, while iPad users surf the Web and catch up on email. Bowker (@Bowker & @DiscoverBowker) reports that “ebook consumers are decidedly shifting to multi-function tablets and away from dedicated e-readers, according to the Book Industry Study Group’s (@BISG) closely watched on-going Consumer Attitudes Toward Ebook Reading.”

...[T]ablets have risen by about 25% over the past year as the first choice for respondents’ e-reading device, while dedicated e-readers have fallen by the same amount. The rise of tablet popularity has been fueled largely by Amazon’s Kindle Fire, which increased over the past year from no use to be the first choice for more than 17% of ebook consumers. Other Android devices, such as Barnes & Noble’s NOOK Tablet, have also increased as the first choice for respondents’ e-reading device, from 2% in August 2011 to nearly 7% in August 2012, while Apple’s iPad has held steady around 10%.

“We’ve discovered throughout the course of this survey work that we can chart the future based on what is currently happening with ebook ‘Power Buyers.’ Their ebook purchasing and e-reader preferences have proven to be reliable predictors of market trends,” said Angela Bole, BISG’s Deputy Executive Director. “Based on this, the introduction of new tablet devices by Amazon, Barnes & Noble, Apple, and Microsoft is likely to continue the trend of preference for tablets over dedicated e-readers through the upcoming holiday season.”

Read this in full.

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Kindle Share of Ebook Reading at 55%

Publishers Weekly (@PublishersWkly) says, according to studies by Bowker Market Research (@Bowker & @DiscoverBowker), as of June, Amazon’s Kindle reading devices were used to read ebooks by 55% of ebook buyers.

Since its introduction in late 2011, Amazon Fire’s share of ebook reading has risen quickly and hit 18% in June. Some of its gains came at the expense of other Kindle devices, but the combination of dedicated e-readers and tablets gave Amazon its highest market share ever, topping the 49% the company had in the fourth quarter of 2010.

Through its iPad and iPhone devices, Apple had a 15% share of e-reading in June, up from 13% in June 2011 with the gain coming entirely from iPads as the use of ebook reading on iPhones fell by two percentage points in the year-to-year period. Barnes & Noble’s Nook devices had a 14% share in the second quarter, a figure that has held steady since the fourth quarter of 2011, but was down from a peak of 22% in the third quarter of 2010.

Read this in full.

The research suggests fewer ebook buyers are using computers to read ebooks, but that conflicts with a survey by Pew Research Group (@pewinternet), “Young People Read Ebooks Mostly on Their Desktops & Laptops.”

Contact Somersault (@smrsault) to help you develop your ebook publishing and marketing strategy.

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