Infographic by Salesforce (@salesforce).
Infographic by Infolinks.
Infographic by Voltier Digital (@VoltierDigital) for CEO.com (@CEO_com).
Viral marketing must be intriguing, riveting, worthy of repeat viewing, and personally valuable to the viewer. The Calgary Philharmonic Orchestra Chorus (@calgaryphil) came up with a great idea and executed it well. The Chorus invited its Twitter followers to tweet ways to stay warm in a Calgary winter. Then it video recorded itself singing those tweets to Carl Orff's melodramatic music of “O Fortuna.” Even CNN reported on it. A creative example of word-of-mouth marketing!
Infographic by Voltier Digital (@VoltierDigital).
Also see our previous posts about viral marketing: “A Giant Wood Xylophone” and “Messiah and Viral Video.”
What viral marketing can Somersault (@smrsault) help you with?
Infographic by ColumnFive (@columnfive) for Flowtown (@Flowtown).
In creating the following Infographic about Amazon.com (@amazon), FrugalDad (@FrugalDad) says, “The story of its growth in the last 17 years can only be compared to the thunderous rise of Walmart. And in some ways, the curve is steeper: the million-title-bookseller turned world’s-largest-retailer hit the $50 billion sales mark in half the time it took Walmart. As far as online sales go, Amazon has laid waste to a list of successively higher-caliber competitors. Playing full-court with Barnes & Noble to Walmart all the way to Apple, Amazon just keeps outgrowing its labels: bookseller, etailer, and now tech company?”
Source: Frugaldad.com
During every minute of the day, people around the globe are actively using the YouVersion Bible App to engage with Scripture. YouVersion held a live webcast Nov. 30 to announce key statistics.
The Common English Bible (@CommonEngBible) has been downloaded through YouVersion more than 60,000 times in the last four months and live-streamed to thousands more mobile devices.
The following Infographic shares a quick look at what happens in just one minute in the YouVersion (@YouVersion) (#YouVersion) community.
A survey and Infographic (see below) by Don Aguirre (@sundevildon), Bart Johnston (@bartjohnston), Libby Kohn (@libbyko), and Michael Nielsen (@ekimbackwards) of Archrival (@Archrival) concludes that college students are apathetic toward QR codes.
Students were shown a picture of a QR code and then asked questions like: Can you identify what this is? Do you know how to use it? How likely are you to engage with these in the future?
Here are just a few of our findings:
· 81% of students owned a smartphone
· 80% of students had previously seen a QR code
· 21% of students successfully scanned our QR code example.
· 75% of students said they are “Not Likely” to scan a QR code in the future.
MarketingVOX (@marketingvox) reports that a study by Ypulse (@ypulse) finds that fewer than 1 in 5 students have ever used QR codes, nearly 2/3 of students have no idea what that are, and 6% have seen them but can't figure out how to use them.
According to comScore (@comScore), "the people more likely to scan a QR code are male (61% of code scanning audience), skew toward ages 18-34 (53%), and have a household income of $100,000 or above (36%). They also are more likely to scan codes found in newspapers/magazines and on product packaging - and do so while at home or in a store."
