BEA & E3 - somersault

BEA & E3

The book trade's annual international convention, Book Expo America (BEA) (@BookExpoAmerica) (#bea12), is happening right now in New York at the same time the Electronics Entertainment Expo (@e3expo) (#E3) is underway in Los Angeles. Even though they’re occurring on extreme opposites of the continent, they may have more in common than you think.

E3 is where developers announce advanced technology in the computer and video game industry. That may sound like an entirely different world from literary interests, but in today’s digital publishing universe, technology in gaming is probably a short circuit away from being used in an ebook tablet!

Follow coverage of BEA (as well as the International Digital Publishing Forum (#IDPF & #epub)):

· Publishers Weekly (@PublishersWkly)

· Book Business (@bookbusinessmag)

· Huffington Post Books (@HuffPostBooks)

· Publishing TrendSetter (@PubTrendSetter)

Also see last year's convention coverage, "BEA, Blog World Expo NY, & BookBloggerCon."

Contact Somersault (@smrsault) to help you navigate the churning waters of 21st century publishing.

And be sure to bookmark and use daily the SomersaultNOW online dashboard.

Somersault Group

Announcing Somersault Group, doing business as Somersault. We believe the unprecedented changes occurring in the publishing world aren’t a crisis; they’re a playground of possibilities. We're here to help clients embrace change and leverage it to fulfill their mission. We're flipping the publishing world right-side up! Due to rapidly churning communication technology and seismic shifts in the book market distribution landscape – from the Internet to eReaders and the iPad to individual book print-on-demand capability – publishers expect authors to take more responsibility for the development, promotion, and sales of their books. Somersault helps publishers, agents, ministry partners, and Christian authors adapt to these changes with dexterity. We combine the experience and vision of Somersault publishing executives with the integrated marketing and technology expertise of digital natives. We honor good ideas and the creative people who embody them. We believe in the power of books to change lives, and are committed to help authors tell their stories and actively engage their readers. We want to be known for our nimbleness and responsiveness. Anticipating and embracing the future, being attentive to consumer behavior, inviting collaboration, and encouraging entrepreneurship are our core values, as we operate within the framework of having fun and reflecting the kingdom of God. We’re seeking ‘blue water’ opportunities, be they pond, lake, or ocean. We provide authors with brand counseling, editorial direction, research capabilities, marketing strategy, Internet and social media presence, and a comprehensive portfolio of publishing assistance. Our mission is to change lives by connecting inspirational content creators with readers using exceptional creativity, right-now technology, and old-fashioned personal care. See all our social networks on our Google profile. Contact us at hello@somersaultgroup.com, 1.616.551.1539, 131 Division Ave. S., Suite 300, Grand Rapids, MI 49503-4215.

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