5 Reasons Brands Should Keep Blogging

On Practical Ecommerce (@practicalecomm), contributing editor Paul Chaney (@pchaney) says blogs have advantages over social media platforms when it comes to brand marketing, including the ability to improve SEO results and the chance to add a personal touch by having one person communicate the brand's message directly. Here are his 5 points:

1. Blogging Can Improve Search Engine Optimization

2. Blogs Add a Personal Touch

3. Blogs Help Build Brand

4. Blogs Attract Media Attention

5. Blogs Exploit Marketable Niches

Read this in full.

Let Somersault (@smrsault) help you manage your social media marketing strategy.

And be sure to bookmark and use daily the SomersaultNOW online dashboard; especially the Social Media/Word Of Mouth tab.

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