The Infographic below is from the report, Publishing in the Digital Era (pdf), by Bain & Company (@BainAlerts). From the introduction:
The written word — incised in clay, inked with a quill, printed on presses or transmitted as electronic bits in email — has always been at the heart of capturing and disseminating human knowledge.
Now it’s moving to dedicated e-readers, multipurpose tablets, and other digital devices that could be in the hands of 15% to 20% of the developed world’s population by 2015.
This new format will trigger a profound change in the publishing ecosystem and spark new trends in content creation itself....
Whatever the sector, the emergence of new reading devices suggests an interesting evolution in writing itself. Creating long-term value will not come from simply reformatting print content into digital words. Rather, the greatest opportunity lies in experimenting with such new formats as nonlinear, hybrid, interactive and social content, electronic modes that add motion, sound, and direct reader interactions through technologies [discussed in the report].
Read this report in full (pdf).
The above Infographic is by Visual Loop (@visualoop).
