Floatingsheep.org (@floating_sheep), a website that maps the geographies of user-generated online content, has created the pdf booklet “Geographies of the World’s Knowledge,” a joint venture between Convoco and the Oxford Internet Institute (@oiioxford). Through creative maps, it visualizes the distribution of the world’s knowledge through 10 categories
1. Literacy and Gender
2. Internet Penetration
3. The World’s Newspapers
4. The Location of Academic Knowledge
5. Academic Knowledge and Language
6. Academic Knowledge and Publishers
7. Mapping Flickr
8. The Distribution of all Wikipedia Articles
9. Time-series of the Distribution of Biographies on Wikipedia over the Last Five Centuries
10. User-generated Content in Google
Data, evaluated in an unprecedented way, shows the current distribution of knowledge in the different parts of the globe. Some of the implications of this are surprising, others are worrying. The maps visualize where the foci of knowledge — and, thus, the forces of innovation and economic growth — are located. Thanks to this scientific visualization the most important factors involved can be grasped at a glance.
The booklet is also available in interactive format for iPads.
Consider how this information should influence your publishing strategy.
Contact Somersault (@smrsault) to help you plan, execute, and analyze market research for your brand.
And be sure to bookmark and use daily the SomersaultNOW online dashboard; especially the Research tab.