7 Things Readers Want from Publishing

On BookRiot (@BookRiot), Jeff O'Neal (@readingape) reflects on the basic elements all readers want in a book, whether it’s in digital format or print.

The medium that best serves most of the desires of most of the readers will win. It seems then that some discussion of what readers want, abstracted from any particular medium, might be useful.

As I see it there are seven broad things readers want, regardless of their specific taste. Each reader will rank and weight these categories differently, but I think there might be a particular profile of “the common reader” that will shape the future of publishing. I’m not sure what that profile is exactly, and I even think it still is being formed as digital publishing matures.

1. Diversity

2. Quality

3. Economy

4. Discovery

5. Convenience

6. Experience

7. Flexibility

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